Selling Science on the Web

In addition, SciTech tries to take advantage of cross-sell opportunities, where appropriate. Most product listings suggest other products the visitor may want to consider purchasing—for instance, books or software.

Affiliate Marketing

As part of SciTech’s ongoing “affiliates” program, the Web site is linked to many of the individual software developer companies SciTech has vendor agreements with. In addition, it also has links to trade associations within the industries it serves, such as the Association of Mechanical Engineers.