Selling Science on the Web

Similar to the way its print catalogs began as one and then separated into separate editions, the Web site (www.scitechint.com) now hosts a number of individual product-specific online catalogs.

“The SciTech site is segmented into four major portals: Science, Academic, Engineering and K-12 Education,” says Moltz—plus there is an online bookstore featuring 1,000 technical titles.