Selling Science on the Web

SciTech put its first full catalog up on the Web in 1995. But back when it got its start marketing online, Moltz recalls, “It was a static-type thing. We basically just put our catalog pages up.”

The site has been through five major revisions since then as Internet technology and the needs of SciTech’s customers have advanced. Today, the site is updated daily and features a total of 10,000 SKUs.