E-commerce: Unconquered Territories
Selling b-to-b products online takes on an individualized feel as catalogers automate everything a customer needs
“Naturally, as we enrich the tool, people will begin using it more than the traditional means,” Fountain says of the enhancements.
A crucial example of streamlining is Dell’s improved procurement software. It’s now more compatible with the company’s extranet so customers don’t have to enter data twice.
- Companies:
- Dell Computer Corporation
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