Selecting the Right Web Order Software (956 words)
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"Really," he adds, "catalogers need to treat e-commerce not as a second business, but as another channel that they need to integrate into their
current order processing and fulfillment systems."
Catalogers also shouldn't overlook the business systems that drive mail-order in their evaluation of system integration, says Brian Barry, a consultant at F. Curtis Barry & Co. These systems include financials, such as booking sales when orders are shipped, billing the credit card, etc. You should determine how you want to present that information to customers.
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Hallie Mummert
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