Selecting the Right Web Order Software (935 words)

"Really," he adds, "catalogers need to treat e-commerce not as a second business, but as another channel that they need to integrate into their

current order processing and fulfillment systems."

Catalogers also shouldn't overlook the business systems that drive mail-order in their evaluation of system integration, says Brian Barry, a consultant at F. Curtis Barry & Co. These systems include financials, such as booking sales when orders are shipped, billing the credit card, etc. You should determine how you want to present that information to customers.