Check it Out: Seeing is Believing ... With Visual Search

Will visual search become the next big thing in the e-commerce space? While I agree that the solution is ideal for a brand like Art.com, where a visual product line is meant to be discovered much like you would browse at an art gallery, is it as valuable for a brand like Woodworker’s Supply, which sells woodworking project supplies such as hinges and sanding belts? Not likely. I believe the adoption rate will be low, but those retailers using visual search will find it effective. One thing is certain, however: This is a trend worth keeping an eye on.