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Neiman Marcus customers have discerning tastes, and visitors to its Web site deserve a shopping experience that offers the same level of sophistication, says Michael Crotty, vice president of marketing, Neiman Marcus Online.
Following the relaunch of its Web site last spring, Crotty earmarked the next priority: improve the site’s online search capabilities.
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- Companies:
- Neiman Marcus Direct
Alicia Orr Suman
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