Nail the Landing
Why creating the right landing page is just about all that matters
2. Personalized landing pages. Use modeling to determine what other products a customer might be interested in buying from you next. You can drive traffic to a personalized landing page either from a URL in your catalog or from an e-mail.
Larry Kavanagh is founder and CEO of DMinSite, a provider of search, e-commerce and e-mail solutions for multichannel merchants. You can reach him at (859) 547-5501 or lkavanagh@dminsite.com.
- Companies:
- Positive Promotions
Related Content
Comments
