Mobile Commerce: No Time to Stand Still

While obstacles such as card present transaction fees for in-store purchases as well as what the main technology will be for processing payments (near-field communication, electronic barcode scanning or another standard) still need to be dealt with, consumer adoption coupled with increased retailer development of integrated solutions with Passbook will accelerate the emergence of the digital wallet in 2013. Stayed tuned to see what entity wins the land grab for this extremely valuable position in the retail technology landscape.