Customer Retention: Cache's Mobile App Drives Relevant Content, Offers to Customers

The app delivers push notifications targeted by location, transactional history and user preference, offering customers relevant information on new collections and promotions while simultaneously driving traffic to Cache's nearest brick-and-mortar location. The app's built-in barcode and QR code scanner is a helpful tool that enables in-store shoppers to seamlessly connect with Cache's warehouse information to locate designs in alternate colors, options and sizes, as well as access product ratings and reviews, creating an easy ordering process. A streamlined and secure checkout process combined with stored member registration information enables simple online transactions.