Express Launches Loyalty Program to Drive Repeat Purchases

By Melissa Campanelli

Since Express NEXT launched in April, "customer enrollments have been above our expectations," says Wright, "and we're definitely encouraged with the early trends we've seen."

« Previous 1 2 3 4 All

0 Comments

View Comments

People:
Jim Wright

Places:
United States

Melissa Campanelli Author's page Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

Customer Retention: Express Launches Loyalty Program to Drive Repeat Purchases