#ROIChat, A Weekly Twitter Discussion: Don’t Be Anti-Social

Welcome again to #ROIChat, a weekly Twitter discussion looping in the latest trends and most profitable practices in the world of retail. Every Tuesday I ask a question and include the #ROIChat hashtag. To join the conversation, simply use that hashtag in your response. It’s as easy as that!

Let’s get right to it, shall we?

The rise of social media has affected the way consumers shop: According to the 2012 Social and Mobile Commerce study, 40 percent of consumers connect with retailers through one or more social networking sites. So tell us, what can retailers do to stay ahead of the curve socially? Bring your best ideas, most relevant articles and favorite blog posts to share with the group.

Head over to Retail Online Integration's Twitter page to join the discussion!