Revelations Through Data Mining (1,141 words)
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Scott Shrake
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• They tend to own their own homes and live in them longer.
• They are much more likely than the general population index to have five or more people in a household.
• Families are more than twice as likely to be comprised of father, mother and children.
• Parable Group customers are more likely to be mail order shoppers.
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- Companies:
- KBM Group
- Places:
- Houston
- San Luis Obispo
Scott Shrake
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