Editor's Note: Reverse Showrooming is the Newest Retail Trend

Congratulations also goes to Caitlin Sullivan, our new online content editor. Caitlin, a recent graduate of Temple University who majored in journalism and communications, began working for Retail Online Integration in April and has already helped improve our daily e-newsletter, ROI Report, by adding new and interesting content to it. Caitlin has also set up ROI's Pinterest page, added original videos and podcasts to our website, increased ROI's number of Facebook fans and more. Welcome Caitlin by dropping her a line at csullivan@napco.com.