![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2018/11/Joe-Keenan-headshot-1.jpg&w=51&h=51&c=true)
By
Joe Keenan
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
For Loehmann's, mobile presents a huge opportunity. While the retailer doesn't have an e-commerce site, it's dipped its toes into the mobile space via text messaging campaigns and a coupon offer on mobile app Yowza. As for the challenges the retailer faces, daily-deal sites (notably Gilt Groupe) pose a formidable opponent. The sites are able to promote brand names in their marketing efforts, which Loehmann's can't, putting it a distinct disadvantage.
0 Comments
View Comments
- Places:
- Manhattan
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2018/11/Joe-Keenan-headshot-1.jpg&w=51&h=51&c=true)
Related Content
Comments