It's Time for Retailers to Move Past the Multichannel Conversation

One of my favorite movie scenes is in "Meet the Parents," when Ben Stiller’s character is kicked out of the house, sets his future in-laws' house on fire, then boards a plane to return to Chicago. Arguing with the flight attendant that his bag isn't too large to stow in the overhead cabin, he finally clutches the suitcase to his heart and proclaims, “I am finished with the stowing of the bag conversation!”