Check it Out: Retailers Enjoy Getting Pinned?

Pinterest isn’t just engaging fans, it’s gaining them. Marketing optimization technology firm Monetate found that Pinterest’s unique visitors have increased 329 percent from September 2011 to December 2011. Total same-store referral traffic to five speciality apparel retailers rose 289 percent from July 2011 to December 2011. What’s more, the average user spends 98 minutes per month on Pinterest and it’s been deemed the fastest U.S. site of its kind to hit 10 million monthly unique visits.