Check it Out: Retail by Appointment

I'm here to see the doc, um, I mean the retailer. How many times in your life have you heard that phrase uttered? Exactly, zero. But that may be changing if AT&T's latest innovation proves successful and goes mainstream.

In late April, AT&T introduced a new scheduling tool for its company-owned retail stores. The scheduling feature lives on AT&T's website, and it gives customers the opportunity to set up an appointment with a store representative at any of the brand's 2,200 company-owned retail locations.