What to Look for From the Retail Industry in 2015
Technology-Driven Response Initiatives
In 2015, we can expect to see technology used by retailers in an attempt to claw back market share and improve margin. Real-time supply chain initiatives will focus on in-store inventory management, waste reduction, vehicle tracking and real-time automated decisions based on specific events. Likewise, initiatives based on personalized offers will furnish customers with improved information in-store such as product specifications, availability, customer reviews, competitive pricing or other details often only available to online shoppers.
- Companies:
- Amazon.com
- Market Share
Oliver Guy is the global industry director, retail at Software AG, specializing in retail digital transformation and omnichannel technology strategy.
Oliver advises retailers across the globe on their technology strategy and decisions. With more than 20 years focused in technology, Oliver has worked with major names in global retail helping them improve their business through the use of innovative technology. Prior to joining Software AG, Oliver was part of the European Management team at Oracle Retail, his team being responsible for Retail focused Solution Consulting across Europe. Oliver started his career in technology implementing Supply Chain Planning and Optimisation solutions for customers across multiple industries in both Europe and Asia Pacific with Manugistics (JDA).
