Replogle Globes Rebrands With New Catalog and Binder System

Replogle, a B-to-B cataloger that only sells to dealers, hired Madison, Wisc.-based Planet Propaganda, which had redesigned its Web site, to continue the rebranding process by tackling Replogle’s catalog and marketing materials, Kehoe says. The Broadview, Ill.-based company offers about 100 different types of globes with “huge price point differences,” Kehoe notes.