Rent the Runway Opening Neiman Marcus Store-Within-Store Locations

Rent the Runway is opening its first store-within-a-store tomorrow inside Neiman Marcus in Union Square, San Francisco, and plans to open more by the end of 2017.The Rent the Runway pop-up store inside Neiman Marcus will feature a curated, rotating inventory of over 400 designers, personal stylists, an in-app concierge for hand delivery and courier services, and a “RTR Bar” where women can swap out their rented clothes. The fashion-tech startup that allows users to rent clothing and accessories also plans to open seven brick-and-mortar locations by the end of the year.