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Diminished focus on retail core competency represents unrealized market potential. Outsourcing order fulfillment operations may be the most effective step retailers ever take toward realizing that potential.
3. Redeployment of capital. New customer acquisition is one of the most expensive things any direct retailer does. Costs saved by outsourcing fulfillment operations — in both time and dollars — represent a significant amount more capital available to invest in the growth of your business. That means more new customers are added to a more efficient revenue-generation machine.
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- People:
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- Indianapolis
Ronnie Johnson
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