Letters to the Editor

Dear Editor,
After more than 10 years printing a slim jim size for our small niche market (dog hunting supplies), we now must tab to save in postage. Susan McIntyre’s Catalog Doctor column, “Analyze Digests and Slim Jims” (July 2007, pg. 52) was quite interesting. Except our printer tells us that 45 lb paper with tabs is adequate for the postage savings. The article stressed nothing less than 50 lb cover stock. So we’ll be mailing and hope everything works out OK. I enjoy your magazine every month, thanks a lot.
Bill Boatman
Founder/CEO
Bill Boatman & Co.
Greenfield, Ohio