Letters to the Editor
Readers discuss new industry trade group and slim jims
Dear Editor,
Your editorial in the July issue of Catalog Success regarding the American Catalog Mailers Association hit the heart of the issue, why do catalogers need another association?
As one of the founding officers of the American Catalog Mailers Association (ACMA), I can only reiterate the questions now that we asked in March when we agreed to create the ACMA:
- Companies:
- Positive Promotions
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