QVC, Crutchfield, Golfsmith, Lands’ End Stand Out in Mystery Web Survey

* QVC captured the top spot with a score of 86.5;

* the average score was 67.9;

* 40 percent of the sites earned index ratings greater than 70, 44 percent of the sites were in the 60 to 70 range and 16 percent finished with a rating of less than 60 — well below the study average;

* the highest average rating for a category came from mass merchants (75.1), while drug stores averaged the lowest rating (60.5); and