Daily Deal Sites Surge in Popularity

By Melissa Campanelli

Regardless, to me this was a bellwether moment for deal-of-the-day sites. When they started popping up online last year, I initially wrote them off as nothing more than a fad. There was no way a company could sustain this kind of business model, I thought. Boy, was I wrong. In addition to the Groupon/Gap deal, there have been many other big announcements in the daily deal/flash sale/group buying space. Consider the following:

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Companies:
Gap

Places:
Boston
Canada
Chicago
Los Angeles
Miami
New York
San Francisco
U.K.
U.S.

Melissa Campanelli Author's page Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

Editor's Note: Quick, Read THIS NOW!