Q&A: Redcats on Web Marketing and the Importance of Unique Product Design

Catalog Success: In which ways are you developing more unique products?
EF: It’s a combination of increasing our internal design abilities and effectively sourcing the manufacture of those designs.

Catalog Success: Have you increased the size of your design staff internally?
EF: Yes. We doubled our design staff in 2006, and we’ll likely double it again in 2007.