Q&A: BlueSky Brands’ Richard Hebert on Recent, Future Acquisitions, Goals

CS: Who bankrolls BlueSky?
RH: Reliant Equity Investors is the principal private equity partner; Smith-Wiley is the secondary private equity partner.

CS: What kind of catalog experience/expertise does Bluesky bring to the table?
RH: I’ve been in the business since the early 1980s. I grew up, if you will, at MBI in Norwalk, Conn. (a consumer products marketing firm). I learned the direct-to-consumer business there. After that, I ran a direct marketing services agency.