Industry Eye: Prospecting - Target, Staples, Wizards of the Coast
Prospecting for New Customers with Pop-up Stores, Goal-Setting Program and Microsoft Xbox 360's Xbox LIVE
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Staples' Goal-Setting Program Brings Retailer Prospects
Prospects are a byproduct of a program Staples launched in January to help small businesses set, track and achieve professional goals in 2010.
The Staples stickK to it! program, which is scheduled to run until April 12, was launched in partnership with stickK.com, a website that offers members the opportunity, through "commitment contracts," to show themselves and others the value they put on achieving their goals.
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Melissa Campanelli
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Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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Thorin McGee (contributor)
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