Industry Eye: Prospecting - Heels.com Gets a Step Ahead With Buyer Acquisition Tool

"By truly understanding consumer intent via our buyer index and automating the delivery of relevant product offers via our performance-based acquisition channel, we've created a way for retailers to finally
leverage the previously untapped reach and impact of display as an effective, profitable revenue stream," said Shaukat Shamim, CEO of Permuto, in a company press release.