Profile of Success: Ed Bjorncrantz, A Dedicated Catalog Veteran
On leadership: You can have a great growth plan, but it takes leadership to ensure the plan gets implemented, Bjorncrantz says. “Effective leadership requires you to be emotionally involved in the plan, taking ownership and enjoying the team’s success in accomplishing it.”
Headquarters: East Texas, Pa.
Primary merchandise: Time management and office supplies
# of SKUs: 2,000
Customer demographics: Professionals from a wide range of industries
Sales channels: Direct, 66 percent; retail, 33 percent; Internet, 40 percent of direct business
# of employees: 400
Related Content
Comments
