A Chat With September’s Profile, Scott Drayer, director of marketing, Paul Fredrick MenStyle
Profile of Success, Catalog Success magazine, September 2008
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Joe Keenan
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CS: So, the catalog industry is all you’ve known?
SD: Yeah, pretty much. I can tell you what I didn’t want to do. I was fairly certain coming out of school that what I didn’t want to do was get into sales. I really liked marketing and what that meant. What would I have liked to have done? Probably like most people, I would’ve liked to work on the kind of advertising side. Am I creative enough to actually believe that I could have succeeded there, I don’t know. But I guess I like to think that I could have.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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