A Chat With November’s Profile, Mark Desrochers, co-founder/marketing director, Classic Designs by Matthew Burak (Text & Audio)
Profile of Success, Catalog Success magazine, November 2008
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Joe Keenan
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CS: How did you and Matt meet and decide to work together?
MD: We had worked together; we were basically best friends.
CS: What challenges did you face at Classic Design when you first started in the catalog/multichannel business?
MD: Well, developing the lists certainly was an initial challenge. Of course, that remains a primary challenge in the business today.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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