A Chat With March’s Profile, Martin Smith, CEO of MindWare
Profile of Success, Catalog Success magazine, March 2008
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Joe Keenan
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CS: What’s the average SKU count in one of your catalogs? Number of SKUs on the Web site?
MS: It’s generally around 800 SKUs [catalog]. For the Web it’s more than that obviously, but not a lot more than that. I would say slightly in excess of 1,000.
CS: How many employees are there at MindWare?
MS: Well, we’re a highly seasonal business, but our core number of employees is in the high-20s, let’s say 28. We do take on a lot of additional labor in the fourth quarter to help with the peak business.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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