A Chat With July’s Profile, Doug Mockett, founder/owner of Doug Mockett & Co.
Profile of Success, Catalog Success magazine, July 2008
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Joe Keenan
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CS: What was the one product that you were selling at the time?
DM: Grommets, wire access grommets. We just had basically two different sizes and two different colors.
CS: What are your customer demographics?
DM: Well, our customers are major office furniture manufacturers, they’re large- and mid-sized mill workshops, which are the people who do custom interiors for banks, law firms, board rooms, audio/visual, that type of stuff. And then a whole host of little, small cabinet shops. And then we have another huge market that we don’t sell to but they specify our parts to go into the furnishings of the buildings they’re designing, and that’s architects and designers.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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