A Chat With July’s Profile, Doug Mockett, founder/owner of Doug Mockett & Co.

CS: If you hadn’t gotten involved in the catalog/multichannel industry, what do you think you would have done for a career?
DM: I have no idea. I was in the advertising and marketing business, and I suspect I’d still be doing that for somebody. I had my own promotional firm and I did a lot of marketing and promotion for car races and motorcycle races and for new product offerings, so I suspect I would just carry on in that line.