Printing & Paper Efficiences

In our examples, the cost per page for a 64-page catalog printed on 50 lb, #4 grade paper is $8.50, compared with a cost of $6.83 per page for a 64-page catalog printed on a combination of 38 lb (for eight pages) and 34 lb (for 56 pages) paper.

By changing the basis weight of the catalog, the cost per catalog page is reduced by $1.67, which represents a 19.6-percent cost reduction. On a run of 1 million catalogs, you can save, in real dollars, a total amount of $107,000 by making the change to a lighter-weight paper combination. (That is: 64 pages x $544/M x 1 million copies = $544,000, and 64 pages x $437/M x 1 million copies = $437,000. $544,000 - $437,000 = $107,000, or 19.6 percent savings.)