Print Catalog: Best Ways to Use Your Print Catalog to Drive Online Sales

Many online businesses have become successful without using catalogs. But they also find that they’re only reaching a certain audience and demographic — those people that are Web savvy and already shop online.

They’re missing potential customers who might still worry about shopping online or those who are unaware of their products and Web offers. To build your online business, consider these ways to make the most of your print catalog to drive online sales.