Post-Holiday Tips to Optimize Your Website's Performance

This holiday season retailers relied heavily on leveraging their web presences in order to maximize critical but fleeting revenue opportunities and compensate for sluggish in-store sales. The stakes were high, and retailers were forced to deliver fast, high-quality web experiences in order to drive revenues, brand integrity, and customer acquisition, retention and satisfaction. Successful retailers delivered superior web experiences for their most important shoppers, especially during the peak traffic loads commonly experienced during the holidays.