Industry Eye: Quarterly Catalog Success (Now All About ROI)/Abacus Consumer Co-op Data Report
Plus: People on the Move and Catalogers' Updates
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With the economy plunging last year, naturally there were more decreases than increases, but at least a few regions posted modest gains. Most notable were gains in the Southwest Central states: Arkansas, Louisiana, Oklahoma and Texas. The worst decreases were seen in the Pacific region: Alaska, California, Hawaii, Oregon and Washington.
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