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Play up and refine customer reviews, wish lists, guest checkouts, even AJAX by Larry Kavanagh
On the Target.com site shown on page 37 is the master console customers can use to build wish lists. Target built in a number of shopper-friendly features, including a clever use of classic cross-sells to help its customers add items. Target also makes it easy to buy anything that friends or guests of wish list owners don’t purchase.
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