Maximize Your Web Tools

Smart marketers drive traffic to the highly rated products by executing the following:

* Featuring them in e-mails;

* Placing them on the home-page and highly trafficked category pages; and

* Using them as landing pages for paid search.

These marketers also are going all out to get more products rated.

2. Wish list: Use your housefile to acquire new customers inexpensively.
Target.com has long been known for its popular wedding and baby registries. The discount retailer’s site also is where you’ll find the next trend in online registries, the “any occasion” wish list, essentially a registry for birthdays, anniversaries or any other event.