Personalized, Targeted E-mail Catalogs - (1,209 words)
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Jack Schmid
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Shop2U.com typically recommends sending a qualifying e-mail message, similar to the one at right, to customers a few days before the electronic mini-catalog is transmitted via e-mail. This is a smart idea and gives customers the option of opting out before the e-mail is sent.
Can't We Do This Ourselves?
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Jack Schmid
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