Panel Offers Six Ways to Get the Most From Your Database

5. Consider outsourcing your data analysis. Kahn advised asking the following questions regarding data analysis:

* How much do you want to do yourself?

* How much can you afford to spend?

* Do you have people in-house who can do the analytics, or do you have to hire from the outside?

In many cases, the better and cheaper solution for a company is to hire an outside vendor to handle its data analytics.