Packaging Best Practices and Trends: More Than Just What's Inside the Box

Trends in Packaging
Hines began her presentation by noting trends she's seeing take shape in the packaging industry:

* Green is no longer on the fringe. Consumers want more eco-friendly packaging, and they hold the ultimate vote — their spending. Hines cited Puma's recent move to discontinue traditional shoeboxes as a prime example. The sportswear shoe and apparel retailer has replaced shipping shoeboxes in favor of a more environmentally-friendly bag made from recycled material.