Our annual compilation of the year’s best tactics and tips in the catalog/multichannel business

47. Control product development expenses.
Purchase buyouts of new items to test and expand your product line without having to undertake development expenses. This allows you to place products in your catalog at prices customers can afford.
Jane Schmotzer, Christian Tools of Affirmation
“7 Tips to Make Your Merchandise Stand Out,”
June 10, Catalog Success: Tactics & Tips