Organic fashions may be the next merchandise trend to watch, and Under the Canopy is at the leading edge

By Reported Donna Loyle

Zaroff scaled way back on UTC’s operations to remain afloat. She brought the company into her home (then in Randolph, NJ), from which she answered customer calls and filled orders herself. The silver lining to the Harrison nightmare was that she got to know her customers even better since she actually began talking directly with them. “This enabled me to grow my business and get stronger,” she recounts. “All negative experiences are positive opportunities, and the incident with Harrison was a tremendous education.”