Organic fashions may be the next merchandise trend to watch, and Under the Canopy is at the leading edge

By Reported Donna Loyle

Of course, such non-traditional fabrication methods come with a price: UTC’s material costs sometimes are higher than those of catalogers selling non-organic merchandise, Zaroff admits. This is reflected in the merchandise price points, which generally are on the higher side. For example, an organic cotton angora long-sleeved dress goes for $108, and an organic linen, hand-crocheted sweater from Peru sells for $105.