Location Shooting

One way to save the budget is to trade. Remember, the person you’re talking to may have the helicopter, boat, house or land you need for your shot, but you’re bringing a professional photo crew, art director, stylists and maybe even models to this location. A trade often is possible.

• We spent an afternoon shooting on-figure apparel aboard a large yacht. At sunset, with the models off the clock back at the hotel, the photo crew shot a flaming-sky-at-sunset promo shot for the yacht’s owner.